Orchard Thunder reached out to Fantom from a referral in hopes to brand their group of bass players dubbed “Orchard Thunder.” The challenge of this project was maintaining similarity and consistency with the already established Orchard Church branding. After researching and diving into the modern and clean branding of the church, the design process began.

This concept is based on an idea from the client. Combining the base clef symbol with a lightning bolt.  While dimensions are slightly different, we were able to accomplish a recognizable design for bassist and add the lightning accent to the tail. The color contrast with this logo adds interest to the design. While this mark could stand alone, the circle helps it fit into the other logos seen in the Orchard Church brand.